Hyderabad has always been a city that beautifully blends tradition with modernity. From its historic monuments and royal cuisine to its fast-growing fashion and lifestyle scene, the city celebrates culture in every form. For women who love clothing that reflects India’s rich textile heritage while fitting perfectly into modern wardrobes, Amukti has emerged as a preferred brand. If you’re searching for an authentic ethnic fashion destination, the Amukti store in Hyderabad at Next Galleria Mall is a must-visit.
This blog explores everything you need to know about Amukti in Hyderabad, the brand’s philosophy, its collection, and why the Next Galleria Mall outlet has become a favorite shopping spot for ethnic wear lovers.
Discover the Essence of Amukti
Amukti is more than just a clothing brand—it is a celebration of Indian craftsmanship. Rooted in the belief of empowering artisans and preserving age-old weaving traditions, Amukti brings handwoven, thoughtfully designed garments to women who appreciate timeless elegance.
Each Amukti creation tells a story—of skilled weavers, sustainable practices, and fabrics that breathe comfort and authenticity. Whether you are dressing for work, a festive gathering, or a casual day out, Amukti offers outfits that are versatile, graceful, and deeply connected to Indian heritage.
Amukti Store in Hyderabad: A New Ethnic Fashion Landmark
The Amukti store in Hyderabad, located at Next Galleria Mall, has quickly become a go-to destination for ethnic wear enthusiasts. The store reflects the brand’s minimalist yet soulful aesthetic, offering a warm and welcoming shopping experience.
From the moment you step inside, you’re greeted with soothing colors, natural textures, and beautifully displayed garments that invite you to explore at your own pace. The staff is knowledgeable and friendly, always ready to help you find pieces that suit your style, body type, and occasion.
Why Choose Amukti in Hyderabad?
There are plenty of ethnic wear brands available, but Amukti in Hyderabad stands out for several reasons:
1. Authentic Handwoven Fabrics
Amukti works closely with artisan communities across India, ensuring that each piece is crafted using traditional techniques. Fabrics like cotton, linen, and handloom blends dominate the collection, making them ideal for Hyderabad’s climate.
2. Sustainable and Ethical Fashion
In an age of fast fashion, Amukti takes a conscious approach. The brand focuses on slow fashion, fair wages for artisans, and eco-friendly production processes—allowing you to shop responsibly without compromising on style.
3. Contemporary Designs with Traditional Roots
Amukti designs are modern yet rooted in tradition. Clean silhouettes, subtle prints, earthy tones, and elegant cuts make their outfits perfect for today’s woman.
A Closer Look at the Amukti Collection
The Amukti store in Hyderabad offers a thoughtfully curated range of women’s ethnic wear. Each category caters to different tastes and occasions.
Handwoven Kurtas
Amukti’s kurtas are known for their comfort and elegance. Crafted from breathable fabrics, they are ideal for daily wear, office settings, and casual outings. The designs feature subtle patterns, natural dyes, and relaxed fits.
Kurta Sets
For women who prefer coordinated outfits, Amukti’s kurta sets are a perfect choice. Paired with matching bottoms and dupattas, these sets offer effortless styling for festive occasions, family gatherings, and celebrations.
Dresses with an Ethnic Touch
Blending traditional textiles with contemporary silhouettes, Amukti’s dresses are versatile and stylish. These pieces are perfect for women who love ethnic elements in a modern format.
Dupattas and Accessories
The store also offers beautifully crafted dupattas that can elevate any outfit. Made using traditional weaving techniques, these accessories add depth and character to your wardrobe.
Shopping at Next Galleria Mall: The Perfect Location
The Amukti outlet at Next Galleria Mall enjoys a prime location, making it easily accessible for shoppers across Hyderabad. Next Galleria Mall is known for its premium shopping experience, featuring a mix of fashion, lifestyle, dining, and entertainment options.
After exploring Amukti in Hyderabad, you can enjoy a complete day out—grab a coffee, dine with friends, or shop at other popular brands within the mall. This makes the Amukti store not just a shopping stop, but part of a memorable lifestyle experience.
Styling Tips with Amukti Outfits
One of the reasons women love Amukti is its versatility. Here are some easy styling ideas using pieces from the Amukti store in Hyderabad:
- Office Look: Pair a handwoven Amukti kurta with straight pants and minimal jewelry for a polished yet comfortable work outfit.
- Casual Chic: Style an Amukti dress with juttis or sandals for a relaxed, elegant daytime look.
- Festive Wear: Choose a kurta set with a statement dupatta and traditional accessories to create a festive ensemble.
- Travel Comfort: Lightweight Amukti kurtas are perfect for travel—easy to carry, breathable, and stylish.
Perfect for Hyderabad’s Climate
One major advantage of shopping at Amukti in Hyderabad is the brand’s focus on breathable, natural fabrics. Hyderabad’s warm weather calls for clothing that keeps you comfortable throughout the day, and Amukti’s cotton-based garments do just that.
The fabrics allow airflow, reduce irritation, and ensure all-day comfort—making Amukti a practical yet fashionable choice for everyday wear.
Amukti for Every Occasion
Whether you are shopping for daily wear, festive clothing, or special occasions, the Amukti store in Hyderabad has something for everyone.
- Working Professionals: Elegant, understated kurtas suitable for office wear
- Homemakers: Comfortable, stylish outfits for daily routines
- College Students: Contemporary ethnic styles that are trendy yet affordable
- Festive Shoppers: Graceful ensembles perfect for celebrations and gatherings
Customer Experience at Amukti Store in Hyderabad
Shoppers consistently praise the warm and personalized experience at the Amukti outlet in Next Galleria Mall. The store layout is spacious and calming, allowing you to browse comfortably. The staff takes time to understand your preferences and suggests outfits that truly match your needs.
This customer-centric approach makes shopping at Amukti in Hyderabad a pleasant and satisfying experience.
Why Amukti Is Gaining Popularity in Hyderabad
Hyderabad’s fashion scene is evolving, with more women choosing brands that align with their values. Amukti’s focus on sustainability, artisan empowerment, and timeless design resonates strongly with conscious consumers.
The presence of the Amukti store in Hyderabad at Next Galleria Mall has further strengthened the brand’s connection with the city, making it easier for shoppers to experience its collections firsthand.
Final Thoughts
If you’re looking for ethnic wear that combines comfort, elegance, and authenticity, the Amukti store in Hyderabad is worth exploring. Located at Next Galleria Mall, the store offers a refreshing alternative to mass-produced fashion, celebrating India’s weaving traditions in a modern way.
From handwoven kurtas and stylish kurta sets to versatile dresses and dupattas, Amukti in Hyderabad caters to women who value quality, sustainability, and timeless style. Whether you’re updating your wardrobe or searching for a meaningful outfit, Amukti promises clothing that feels as good as it looks.
Step into the world of handcrafted elegance—visit the Amukti outlet at Next Galleria Mall and experience ethnic fashion with a soulful touch.

